4 Easy Steps To A Translation-Friendly Document
Filed under: Accurate Translation, Certified Translation, Transl8 Language Solutions, Translation
Selecting the right translation company is obviously a critical factor when it comes to ensuring top quality translation. However, it’s even more important to make your original document “translation-friendly” from the start in order to save extra headache later.
What is Back Translation?
Filed under: Accurate Translation, Back translation, Certified Translation, Cultural Training, Globalization, Interpretation, Localization, Market Research, Proofreading, Transl8 Language Solutions
Back Translation is the process of translating a document that has already been translated into a foreign language back to the original language – preferably by an independent translator.
Translation of raw data such as focus group transcripts back into the language of a client from the language of the consumers is common in market research area. In fact translation remains one of the most important parts of a market research project.
Why Client Review Cycle is essential for your business?
Filed under: Certified Translation, Proofreading, Transl8 Language Solutions, Translation
Reviewing translation quality is something companies do either for regulatory compliance or for their peace of mind.
Pharmaceutical companies check every document mostly for regulatory reasons, but also because the stakes are too high: an inaccurately translated package insert can cause a patient’s death. However, quality reviews of translated materials can benefit other industries as well. Read more
Pun Intended
Filed under: Accurate Translation, Cultural Training, Learning a New Language, Transl8 Language Solutions, Translation
The ability to make and understand puns is considered to be the highest level of language development.
Here are the 10 first place winners in the International Pun Contest:
Cross-Cultural Perspective Helps Teamwork
Filed under: Cultural Training, Globalization, Learning a New Language, Localization, Market Research, Transl8 Language Solutions
In this era of globalization, many companies are expanding into numerous countries and cultures. But they should not take a “one size fits all” approach to their business and management styles. As the authors of a new article on Culture and Psychology in Perspectives on Psychological Science, a journal of the Association for Psychological Science, point out, people in different cultures think about work in different ways. Being aware of the cultural environment that their coworkers come from may help people work together better.
Do Mystery Product Names Really Sell?
Filed under: Cultural Training, Globalization, Interpretation, Localization, Market Research, Transl8 Language Solutions, Translation
There is a certain attraction in foreign words and made-up names. Psychologists discover that people associate positive ideas with words that they do not understand. Especially in the United States where an average American citizen speaks 0.18 foreign languages. (by Dr. Julianne Malveaux).
So for 4 out of 5 Americans A “Grande Mocha Frapuccino” is a fascinating foreign name calling for higher price than your regular next-door Shake with Shaved Ice Chocolate and Coffee would. Starbucks figured it out, hooking caffeine addicts to their exotic-sounding “venti” and “grande”. Read more
Why does a Translator need to be a Linguist?
Filed under: Globalization, Interpretation, Localization, Transl8 Language Solutions, Translation
What makes a professional linguist?
For starters, linguists:
- Are bilingual (or multi-lingual) speakers; not just capable in another language but fluent
- Have advanced knowledge of the technical aspects of language, possess an understanding of sociolinguistics, which is the understanding of speakers’ backgrounds (socioeconomic group, degree of education, age, etc.) based on how they speak.
- Maintain specialization in a certain area such as legal translations, medical, IT/Telco, automotive, etc.
- Have experience doing professional translations
So, it is one thing to be bilingual or ‘fluent’ in the language, but to understand the underlying message and intent of the words is something much deeper altogether.
When it comes to translating, it’s the little things that count.
Filed under: Cultural Training, Globalization, Interpretation, Localization, Transl8 Language Solutions, Translation
Too many companies, not anticipating the sometimes subtle differences between countries and continents, send their products abroad without sufficient prior research. Later, they wonder why the sales results don’t match expectations.
Here’s a collection of real-life mistakes and some examples of machine translation, a technology that isn’t quite capable of all that’s often claimed for it. Read more
Why One Can’t Trust Online Translation Tools
Filed under: Accurate Translation, Certified Translation, Proofreading, Transl8 Language Solutions, Translation, Translation Tools
In the past several years there appeared a lot of online translation tools that offer from simple phrases to the whole website translation into multiple languages. One of them is Google Translate, which, in comparison to other language translation tool, claims to use a “statistical translation system for the language pairs” instead of the rule-based approach that “requires a lot of work to define grammar and vocabularies.”
What the company actually means with their technology is that they “feed the computer billions of words of text, both monolingual text in the target language, and aligned text consisting of examples of human translations between the languages. We then apply statistical learning techniques to build a translation model.”
Top 10 Languages to translate your Website into!
Filed under: Accurate Translation, Certified Translation, Globalization, Interpretation, Localization, Proofreading, Transl8 Language Solutions, Translation, Translation Tools
When you’re looking to expand your market share and present your products to the broader international audience you have to do your homework in regards to your target audience. Knowing what are the fastest growing regions in the world will help you to position your website correctly and tap into the right markets.
